


They've been selling some of the highest priced systems they've had in the last decade, but loaded with compromises and flashy things that are far from proven worthwhile features to pay extra for.įor starters? There's NO reason that all Macbook Airs sold today shouldn't come standard with 512GB of SSD storage. But more importantly - I think Apple lost their way a bit. Other companies like Microsoft copied the idea, selling more upscale gear that really competes with Apple's products (except for the fact it still runs Windows and not OS X!).

The PC market was terrible for a long time with everyone chasing the absolute lowest price, cutting corners all over the place as they went.īut in the last few years, it's really changed. I've always been an advocate for Apple's business model of charging premium prices for premium products, and not going down the rabbit hole of trying to sell cheap enough so everyone can afford to buy one.
